Femvertising as a Brand Activism Tool: An Analysis of the Film Barbie

Yılmaz Sert N., Ergin T. Ç., Yılmaz E.

İleti-ş-im, no.43, pp.191-214, 2025 (TRDizin)

• Publication Type: Article / Article
• Publication Date: 2025
• Doi Number: 10.16878/gsuilet.1669356
• Journal Name: İleti-ş-im
• Journal Indexes: TR DİZİN (ULAKBİM)
• Page Numbers: pp.191-214
• Manisa Celal Bayar University Affiliated: Yes