DETERMINING THE RELATIONSHIP BETWEEN THE BRAND VALUE AND FINANCIAL RATIOS, AND EVALUATION OF THE STATUS OF BRAND VALUE IN FINANCIAL TABLES WITHIN THE FRAMEWORK OF THE TURKISH ACCOUNTING STANDARDS


KAYALI N., KAYALI C. A., SAYGILI A. T., DEMİRLİOĞLU L.

6TH WORLD CONFERENCE OF BUSINESS ECONOMICS MANAGEMENT, Girne, Cyprus (Kktc), 4 - 06 May 2017, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: Girne
  • Country: Cyprus (Kktc)
  • Manisa Celal Bayar University Affiliated: Yes