A Social Cognitive Theory Perspective on Marketing Studies: ALiterature Review

YAKUT E.

Business and Organization Research (BOR), İzmir, Turkey, 4 - 06 September 2019, pp.319, (Summary Text)

• Publication Type: Conference Paper / Summary Text
• City: İzmir
• Country: Turkey
• Page Numbers: pp.319
• Manisa Celal Bayar University Affiliated: Yes