AN EXAMINATON OF PRODUCT RECALLS IN MARKETING CONTEXT: A LITERATURE REVIEW


YAKUT E.

22. Pazarlama Kongresi, Trabzon, Turkey, 28 - 30 September 2017, vol.1, pp.611-616, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • Volume: 1
  • City: Trabzon
  • Country: Turkey
  • Page Numbers: pp.611-616
  • Manisa Celal Bayar University Affiliated: Yes