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International Services Marketing: New Trends and Updated Terminology
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Ö. ALİKILIÇ And H. G. GÜLAY, "Broadening the Concept of Societal Marketing: Corporate Social Responsibility," In International Services Marketing , Ankara: Detay Anatolia Akademik Yayıncılık, 2017, pp.36-46.

ALİKILIÇ, Ö. And GÜLAY, H. G. Broadening the Concept of Societal Marketing: Corporate Social Responsibility. 2017. In International Services Marketing , Detay Anatolia Akademik Yayıncılık, Ankara, 36-46.

ALİKILIÇ, Ö., & GÜLAY, H. G., (2017). Broadening the Concept of Societal Marketing: Corporate Social Responsibility. International Services Marketing (pp.36-46), Ankara: Detay Anatolia Akademik Yayıncılık.

ALİKILIÇ, ÖZLEM, And HALİL GÖKER GÜLAY. "Broadening the Concept of Societal Marketing: Corporate Social Responsibility." In International Services Marketing , 36-46. Ankara: Detay Anatolia Akademik Yayıncılık, 2017

ALİKILIÇ, ÖZLEM And GÜLAY, HALİL G. . "Broadening the Concept of Societal Marketing: Corporate Social Responsibility." International Services Marketing , Detay Anatolia Akademik Yayıncılık, 2017, pp.36-46.

ALİKILIÇ, Ö. And GÜLAY, H. G. (2017) "Broadening the Concept of Societal Marketing: Corporate Social Responsibility", International Services Marketing . Ankara: Detay Anatolia Akademik Yayıncılık.

@bookchapter{bookchapter, author ={ÖZLEM ALİKILIÇ And author ={HALİL GÖKER GÜLAY}, chaptertitle={Broadening the Concept of Societal Marketing: Corporate Social Responsibility}, booktitle={ International Services Marketing}, publisher={Detay Anatolia Akademik Yayıncılık}, city={Ankara},year={2017} }